Cookie Policy
Effective 26 August 2026
1. Purpose of this Policy
This Policy explains which cookies and similar technologies are used on https://www.ayu.group/en/, why they are used and how users can change their preferences.
The website operator is individual entrepreneur Anastasia Sergeevna Ayupova, TIN 380404036805, Primary State Registration Number of the Individual Entrepreneur 318547600090170. For personal-data enquiries, contact info@ayu.group.
2. What cookies are
Cookies are small text files stored by a website in your browser. They can support sessions, form security, saved preferences and statistics. The browser's local storage may be used for similar purposes.
3. Cookie categories and user choice
| Category | Purpose | Condition of use |
|---|---|---|
| Essential | Website and session operation, form security and submission, and saving your selected preference | Used only to the minimum extent necessary |
| Analytics | Yandex Metrica: traffic, referral sources and interactions with website pages | Loaded only after you select “Allow analytics” |
| External functional services | Spam protection for forms, maps and selected widgets on the relevant pages | Separate from Yandex Metrica and not controlled by the analytics preference |
Closing the consent window using the close button is equivalent to choosing “Essential only” and does not constitute consent to analytics. Values from an earlier cookie notification are not automatically carried over to this consent.
4. Cookies and services used
| Cookie or service | Provider | Purpose | Condition and retention period |
|---|---|---|---|
| AYU_ANALYTICS_CONSENT_V1 | AYU-Project | Saves the “Allow analytics” or “Essential only” preference | Up to one year; V1 allows the website to request a new choice if the terms change materially |
| PHPSESSID, BITRIX_SM_*, ayugroup_* | AYU-Project / 1C-Bitrix | Session, security, forms and website settings | For the session or the period set by the relevant technical function |
| Yandex Metrica, counter 93684152 | Yandex | Traffic, sources, navigation and event statistics; click map; Session Replay | Only after consent; individual _ym_* cookies and localStorage properties are retained for periods set by Yandex |
| Yandex SmartCaptcha | Yandex | Protects forms against automated requests | A functional service loaded on pages with forms; subject to the provider's terms |
| Yandex Maps | Yandex | Displays office locations | A functional service on pages containing a map; subject to the provider's terms |
| ReviewLab | ReviewLab | Displays published reviews on pages that contain the widget | A functional service; subject to the provider's terms |
ayuvw_sid, ayuvw_state_*, ayuvw_watched_*, ayuvw_poster_* | AYU-Project / video widget | Saves a pseudonymous session and video-widget state. The widget sends AYU-Project the event type, current page address and session identifier | Stored in localStorage/sessionStorage until cleared by the browser or website logic; functional telemetry operates independently of the analytics preference |
Google Tag Manager and Webway Metrics are not used in the analytics configuration described here.
5. Data sent to Yandex Metrica
After consent, the counter may process technical information about the visit and device, the page address, referral source, clicks, navigation, scroll depth and permitted website events. Only technical categories are sent as goal parameters, such as form type, button placement, calculator step or downloaded document type.
Goal parameters do not include names, telephone numbers, email addresses, message text, form-field contents, user calculations or uploaded file names. URL query parameters are limited to advertising tags and technical pagination.
All form fields are assigned the ym-disable-keys class for Session Replay, while forms, calculator results and related blocks are hidden with the ym-hide-content class. These measures provide additional protection against recording their contents.
6. Managing and withdrawing consent
You can change your preference using the “Cookie settings” button in the website footer:
- “Allow analytics” - allows Yandex Metrica to load;
- “Essential only” - prevents Metrica from loading, or stops it and reloads the page.
When consent is withdrawn, the website stops the counter and deletes the analytics cookies and localStorage/sessionStorage records accessible to it on the AYU-Project domain. Cookies set on a third-party provider's domain and inaccessible to this website can be removed through browser settings. Withdrawal does not delete information already sent to the provider before consent was withdrawn.
The analytics preference controls Yandex Metrica only. SmartCaptcha, maps, ReviewLab and the proprietary video widget, including its first-party telemetry, provide separate website functions and operate independently of this preference.
7. Further information
- Yandex Metrica cookies and local storage;
- Session Replay settings and data masking;
- Yandex Privacy Policy;
- AYU-Project Personal Data Processing Policy;
- Consent to the processing of personal data.
8. Changes to this Policy
The operator updates this Policy when the cookies or services in use change. The current version is available at https://www.ayu.group/en/cookies.php.